HR Forum 2020
26th – 27th March 2020, Amsterdam
3rd Edition
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Brain Storming – The Corona Virus Preparedness
- Understanding and Responding to the Novel Coronavirus
- Key Factors that need to be considered
- Challenges Ahead

Event: 3rd Annual International HR Forum
Date: 26th and 27th March 2020
Location: Amsterdam, The Netherlands
Venue: Mercure Hotel Amsterdam City
Start Time: 8:30am
















Day 1 – Thursday 26th March
8:15am – 8:45am
Registration & Networking with Welcome Coffee

8:45am – 9:00am
Greeting from the Project Lead & ICT Icebreaker Session
9:00am – 9:45am
Ludovic Pureur
Director, International Partnerships, Europe
Virgin Pulse | Switzerland

Using overarching digital tools to create the ultimate Employee Experience
- How to drive employees’ engagement?
- How to change behaviour in a long run?
- Case studies exploration. From the theory to practical cases
9:45am – 10:30am
Ozlem Sarioglu
Managing Partner, Professional Coach
Sparkus BV | Netherlands


Digitalization of Coaching
- How to bring coaching to everyone in the organisation
- How to benefit from technology without compromising the impact of human interaction
- Models, use cases and results on digital coaching
10:30am – 11:00am
Tea, Coffee, Networking & Exhibitions
11:00am – 11:45am
Lynsey Sweales
International Digital Marketing Consultant/Expert/Trainer/Professional Speaker/Google Digital Academy Partner
CEO – SocialB| United Kingdom

Mind The gap – How Employers Should Navigate The Social Media Recruitment Landscape BC
11:45am – 12:30pm
Alexandra Levitskaya
HR Director
VCV AI | USA

3 ways to use chatbots in HR: lead generation, pre-screening and onboarding
- Lead generation. What one needs to attract candidates? A nice looking vacancy landing page, so a bot can help to create it.
- No doubt that bots can also be successful in doing screening and filtering conversations with candidates, just think over relevant criteria.
- And the third thing – it can be an engaging tool for onboarding. And I’ll show how to make a good script.

12:30pm – 1:30pm
Luncheon & Networking
Luncheon together with Speakers, Panellists & Delegates with an exclusive Buffet Lunch spread
1:30pm – 2:15pm

OPEN PANEL DISCUSSION: Automation in HR
- What can be Automated in HR?
- Big Data and AI
- Challenges and Questions Still Ahead
2:15pm – 3:00pm
Ingrid de Bresser
Vice President Human Resources
Schneider Electric | Netherlands

Not having diversity is a crime to Business Innovation - Jean Pascal Tricoire
- How D&L is the driver of Business Transformation
- How to attract and retain Workforce of the Future to transform business
- How D&L enables Business Transformation
3:00pm – 3:30pm
Tea, Coffee, Networking & Exhibitions
3:30pm – 4:15pm
Ilgar Musabaliyev
HR Director
Digerati | Azerbaijan

Agile Transformation - Part 2
- Strategic Plans vs. Adaptability
- Team-driven Decision-making
- Continuous Evolution
4:15pm – 4:30pm
Closing Remarks from the Chair & Networking
4:30pm
End of Day 1
6:00pm

FREE Walking Tour in Amsterdam
Day 2 – Friday 27th March
8:30am – 9:00am
Registration & Networking with Welcome Coffee
9:00am – 9:45am
Andre de Wit
The Dean of The Leadership Academy in Amsterdam
The Leadership Academy | Netherlands

Relationship strategy, organizational culture and leadership
- Type of strategy, culture and Leadership
- Measurement of current situation
- How to change culture or leadership
9:45am – 10:30am
Friederike Reichenberger
Vice President Operational People Management
Sixt SE | Germany

Boost your Leadership Team – How an automated Leadership Curriculum leads to an High Performing Leadership Culture
- We faced a lack in leadership skills regarding communication, motivation and inspiring of employees
- We implemented a structured and automated leadership curriculum
- So we are able to train, inspire and motivate our different leadership target groups from their first day and during their whole manager life cycle
10:30am – 11:00am
Tea, Coffee, Networking & Exhibitions
11:00am – 11:45am
Edyta Nales
Group HR Director
Linxdatacenter | Netherlands

Employer branding and its influence on employee performance and retention
- Employer Branding
- Employee Performance
- Employee Satisfaction
- Employee Commitment
- Employee Retention
11:45am – 12:30pm
Anita Kosumi Ajeti
Head of Human Resources
BPB Bank | Kosovo


Employee engagement and Leadership
- Culture of caring
- The importance of Empathy in Leadership
- The importance of recognitions on employee motivation

12:30pm – 1:30pm
Luncheon & Networking
Luncheon together with Speakers, Panellists & Delegates with an exclusive Buffet Lunch spread
1:30pm – 2:15pm
Gerard Penning
Executive Vice President HR Downstream at Shell & Board Member SEforALL
Shell | United Kingdom

Leadership in volatile times – how to engage your people for sustainable winning results
- Agility and survival of the fittest
- How to move from knower to learner
- Leading for growth (revenue, margin, quality, scale, speed)
- Collaboration, the art of building bridges with people that are different than you are
2:15pm – 2:45pm
Tea, Coffee, Networking & Exhibitions
2:45pm – 4:15pm

The Corona Virus Preparedness Plan
- Understanding and Responding to the Novel Coronavirus
- Key Factors that need to be consider
- Challenges Ahead
Onboard: Gerard Penning – Executive Vice President HR Downstream at Shell
4:15pm – 4:30pm
Closing Remarks from the Chair & Networking
4:30pm
End of Day 2
















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